Player Development Manager (VIP)
The Player Development Manager is responsible for leading the strategic development and operational excellence of the VIP area, delivering best-in-class service to our high-value customers and ensuring a tailored, elite experience at every touchpoint. With a deep focus on advanced Player Development, proactive engagement, and seamless experience management, the VIP Manager works to maximise the value, loyalty, revenue, and retention of our VIP and GOLD user segments. Acting as a key link between VIP customers and internal stakeholders, the VIP Manager will innovate, leverage process automation and data-driven insights, and continuously enhance the VIP program to ensure clear differentiation and excellence in a highly competitive market.
- Lead the strategic development and operational excellence of the VIP area.
- Deliver best-in-class service to high-value customers.
- Ensure a tailored, elite experience at every touchpoint.
- Execute advanced Player Development and proactive engagement strategies.
- Manage the customer experience to maximise value, loyalty, revenue, and retention for VIP and GOLD segments.
- Act as a key link between VIP customers and internal stakeholders.
- Innovate and leverage process automation and data-driven insights.
- Continuously enhance the VIP program to ensure market differentiation.
Bally’s Corporation (NYSE: BALY) is a global casino-entertainment company with a growing omni-channel presence. Bally’s owns and operates 19 casinos across 11 states, along with a golf course in New York and a horse racetrack in Colorado, and holds OSB licenses in 13 jurisdictions in North America. The acquisition of Aspers Casino in Newcastle, UK, expands its international reach. It also owns Bally Bet, a first-in-class sports betting platform, Bally Casino, a growing iCasino platform, Bally’s Interactive International division (formerly Gamesys Group), a leading global interactive gaming operator, and a significant economic stake in Intralot S.A. (ATSE: INLOT), a global lottery management and services business. With 11,500 employees, its casino operations include approximately 17,700 slot machines, 630 table games, and 3,950 hotel rooms. Bally’s also has rights to developable land in Las Vegas at the site of the former Tropicana Las Vegas.