Senior Director – Group Finance
Better Collective is a global digital sports media group on a mission to excite sports fans and build communities worldwide. We operate at the intersection of sports, media, technology, betting, and prediction markets. With brands like FUTBIN, HLTV, Action Network, Playmaker HQ, VegasInsider, Bolavip, FutbolSites, and more, we engage 450+ million monthly users worldwide. We combine the scale of a corporation with the speed and mindset of a startup. We’re looking for a Senior Director – Group Finance to join Better Collective and help us strengthen and scale our global finance organization during an important phase of organizational evolution and growth. As the Senior Director – Group Finance, you will lead a substantial and geographically diverse organization, overseeing a total team of +50 employees. This leadership role involves directly managing 6-7 direct reports, where you will manage managers and cross-border teams within an international environment. You will be responsible for developing this function while driving financial excellence, process optimization, and operational scalability across the global finance organization. You will report to SVP Finance & Global Shared Services, and in this role, you’ll collaborate with cross-functional and international stakeholders while driving financial excellence, operational scalability, and process optimization across the business. You will play a key role in supporting Better Collective’s continued global expansion and acquisition activity. This role is based in Copenhagen and requires a strong strategic leader with experience managing global and remote teams across multiple regions.
- Lead and develop the Group Finance function, managing managers and cross-border teams in an international environment
- Take responsibility for the operational execution and strategic development of Financial Shared Services, focusing on global standardization and ensuring best-in-class operational scalability
- Focus on Comprehensive & Strategic Reporting, where you will own and oversee all internal and external reporting functions, ensuring timely, accurate, and high-quality financial, operational, and data is delivered to support senior leadership in strategic decision-making and legal compliance
- Drive process development, standardization, and optimization across finance operations and reporting structures
- Support and navigate organizational transformation and restructuring initiatives within a growing global business
- Contribute to M&A activities, integrations, and post-acquisition finance processes
- Oversee and collaborate on areas including budgeting & forecasting, financial reporting, financial controlling, treasury & cash management, tax & transfer pricing, and risk management
- Partner with senior leadership and key stakeholders across the organization to improve financial decision-making and operational efficiency
- Proven experience in a senior/strategic finance leadership role
- Strong leadership capabilities with experience managing managers and remote/international teams
- Experience navigating companies through organizational restructuring and transformation phases
- Digital/media/tech organizations experience and/or gambling/betting organizations
- Experience across venture-backed companies, SMEs, and publicly listed organizations
- Strong exposure to high-volume acquisition environments and active participation in M&A processes
- Exceptional expertise in process development, optimization, and operational scalability
- Strong stakeholder management and communication skills in international environments
- Experience within fast-paced, international, or digital/media/tech organizations
- A global and diverse work environment
- Opportunities for career growth and development
- Flexible work setup
- A collaborative and supportive team culture
- The chance to work with leading sports media & tech products
- A dynamic workplace where we celebrate wins (yes, sometimes with cake!)
Better Collective is a digital sports media group operating a House of Brands of leading digital sports media, sports betting media and esports communities. Incorporated in Denmark in 2004, Better Collective remains under the direct management of its original founders, Jesper Søgaard and Christian Kirk Rasmussen. Since our inception, we have undergone substantial growth driven by successful acquisitions to realize our ambitious vision of becoming the leading digital sports media group. Headquartered in Copenhagen, Denmark, Better Collective operates across more than 20 offices around the world. Better Collective covers a vast range of sports that spans from the most popular leagues – such as the Premier League and the NFL to niche competitions. Through our brands, fans can explore the exciting world of sports through various content formats such as exclusive videos, engaging podcasts, editorial sports news, and expert commentary on the latest and upcoming sports events. Across our House of Brands our wide range of content engages a sports audience of more than 450 million visits on a monthly basis. These brands include HLTV, FUTBIN, Betarades, Action Network, Playmaker HQ, VegasInsider, CanadaSportsBetting, The Nation Network as well as Bolavip that are a part of our Latam sports media network, Futbol Sites. Our group has developed and continues to refine our unique set of digital capabilities and track record of attracting and driving sports fans to our brands. Combined with engaging and immersive content offerings, we are able to build and grow a strong and loyal audience across all our brands. On top of all this, we have developed a diverse and unique toolbox of business models, spanning from performance based marketing models within the sports betting space, where Better Collective is commissioned by advertising sportsbooks by either receiving a share of the revenue generated by the losses from the acquired customer or by receiving a single Cost per Acquisition fee (a fixed sum for each customer who claims an offer on our site that is redeemed by a sportsbook), to strategic partnerships, premium subscriptions, advertising as well as sponsorship deals. In combination, we have built a resilient and viable business, geared to deliver sustained future growth.
