CRM Manager
Our client, a fast-scaling international marketing company, is a major player in the iGaming industry, with a dedicated focus on expanding operations across Asia. From deep market research and business strategy to performance-driven digital campaigns and bold creatives, the team manages the entire marketing lifecycle to help clients stay ahead in one of the world’s most competitive industries. Perfect for those who aim to: Plan and launch CRM campaigns for Casino and Sports; Create retention, reactivation, and cross-sell campaigns to increase player engagement; Segment players based on activity and deposit behavior; Test promotions and new ideas, and analyze campaign results; Work closely with cross-functional teams.
- Plan and launch CRM campaigns for Casino and Sports.
- Create retention, reactivation, and cross-sell campaigns to increase player engagement.
- Segment players based on activity and deposit behavior.
- Test promotions and new ideas, and analyze campaign results.
- Work closely with cross-functional teams.
- 1+ year of experience in iGaming (CRM or Retention experience is a plus) (required).
- Experience with CRM platforms (required).
- Understanding of key metrics: LTV, ARPU, Retention, Churn, Wager, Turnover, etc (required).
- Experience with player segmentation (last deposit, last bet, inactive users) (required).
- Basic knowledge of Casino, Live Casino, Slots, Instant Games, and Sports (required).
- Understanding of offer mechanics (deposit bonuses, free spins, cashback) and the difference between public and private campaigns (required).
- Experience using Jira, Tableau, and Google Workspace for data analysis, task management, reporting, and presentations (required).
- Analytical thinking and decision-making (required).
- Proactive and result-oriented (required).
- Responsible, accurate, and detail-oriented (required).
- Systematic, organised, disciplined, with good time management (plan and prioritise tasks, meet deadlines) (required).
- Good communication skills (required).
- Creative thinking and adaptability (required).
- Health & Wellness Focus.
- Global Medical Coverage.
- Growth Opportunities.
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.).
- Performance-Driven Rewards.
- Dynamic Work Environment.
Growe is a leading business advisory and services group in iGaming and Entertainment. We are creators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, we help businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth. Our expertise spans across key areas: from business and brand strategy development to market research, marketing solutions, IT customization, organizational structuring, and talent management. We partner with our clients to turn challenges into competitive advantages, ensuring successful market entries and long-term global expansion. We Are Opportunities Unlockers. Our approach is rooted in identifying potential and unlocking opportunities — whether it’s launching new iGaming brands worldwide or giving our team players a once-in-a-lifetime chance to thrive. Grow. Win. Repeat.