Publishing Team Lead
Description
We are looking for a strong and experienced team leader to lead, scale, and optimize our publisher relationships and manage the Publishing Team. This is a high-impact leadership role, responsible for managing key publisher relationships and driving the overall growth of team performance. The ideal candidate brings a strong sales and business development background preferred igaming and mobile affiliation, with the ability to proactively identify business growth opportunities, negotiate strong partnerships, and apply a sales mindset across all aspects of the team’s work.
Responsibilities
- Lead and develop the Publishing team ensuring strong accountability, ownership, and continuous improvement across all team members.
- Set clear KPIs and performance targets and actively track progress to ensure alignment with company goals.
- Coach and mentor the team on sales approach, negotiation skills, and effective partner management.
- Improve internal processes and workflows to increase efficiency, scalability, and execution quality.
- Own and drive performance across all publisher activities, with a strong focus on profitability, traffic quality, and scalability.
- Analyze performance data and translate insights into actions that directly impact growth and optimization.
- Work cross-functionally (AdOps, BI, Product, Finance) to improve tracking, efficiency, and overall performance.
- Drive growth strategy across publisher partnerships, identifying and unlocking new opportunities across geos, channels, and verticals.
- Lead negotiations with key publishers to secure high-value, scalable deals that support long-term revenue growth.
- Build and maintain strong relationships with strategic publishers, personally manage top-tier accounts, and represent the company externally (events, conferences, outreach).
Requirements
- Minimum 3 years experience in a Publishing Team Leader or similar role is a must
- 3-5 years experience working with publishers, in-app traffic, and MMPs (AppsFlyer, Adjust, Branch, Singular, Kochava) is a must
- 3–5+ years of business development experience with in-app traffic and digital/performance marketing
- Experience in iGaming or affiliate marketing is a strong advantage
- Proven ability to build and execute growth plans for existing partners
- Strong negotiation, communication and relationship-building skills
- Sales-driven mindset with strategic thinking and hands-on execution
- Data-driven approach with the ability to analyze and optimize performance
Benefits
- Competitive salary and performance-based incentives
- A collaborative and energetic team culture
- Onsite lunch provided by the company
- Mobile network plan as part of the company bundle
- Gym membership
- Health and dental insurance
- Team-building activities and company events
About MediaTroopers
Helping online advertisers to expand their audiences around the world