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Jobs / Pin-Up Global / SMM Manager
Posted 2026-06-09

SMM Manager

Description

An exciting and challenging job in a fast-growing business group, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more. Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed. Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan - work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day. Modern corporate equipment based on macOS or Windows and additional equipment are provided. Paid vacations, sick leave, personal events days, days off. Corporate health insurance program for your well-being. Referral program - enjoy cooperation with your colleagues and get the bonus. Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences. Rewards program for mentoring and coaching colleagues. Free internal English courses. In-house Travel Service. Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays. Company events, team buildings.

Responsibilities
  • Develop and own the SMM strategy, including KPIs, OKRs, and roadmap.
  • Build and optimize social media customer journeys and conversion funnels.
  • Launch and scale new social platforms, formats, and audience growth initiatives.
  • Generate, prioritize, and validate growth hypotheses using structured frameworks.
  • Establish analytics, attribution, UGC, and community management systems.
  • Define and evolve the brand’s tone of voice, content standards, and editorial guidelines.
  • Manage audience research, brand reputation, and crisis communication activities.
  • Present performance, insights, and strategic recommendations to leadership.
Requirements
  • 3+ years of SMM experience, preferably in iGaming, betting, or other digital-first industries. (required)
  • Proven experience developing and executing SMM strategies aligned with business goals. (required)
  • Strong understanding of social media platforms, content marketing, community management, and audience growth. (required)
  • Experience with analytics, attribution, customer journeys, and growth experimentation. (required)
  • Strong strategic thinking, analytical skills, and stakeholder communication. (required)
Benefits
  • An exciting and challenging job in a fast-growing business groups.
  • The opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more.
  • Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed.
  • Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan - work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day.
  • Modern corporate equipment based on macOS or Windows and additional equipment are provided.
  • Paid vacations, sick leave, personal events days, days off.
  • Corporate health insurance program for your well-being.
  • Referral program - enjoy cooperation with your colleagues and get the bonus.
  • Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences.
  • Rewards program for mentoring and coaching colleagues.
  • Free internal English courses.
  • In-house Travel Service.
  • Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays.
  • Company events, team buildings.
About Pin-Up Global

PIN-UP Global is an international holding specializing in the development and implementation of advanced technologies, B2B solutions, and innovative products for the iGaming industry.

Read more about Pin-Up Global →