Manager, Digital Experience & Web Operations
Description
At Aristocrat, we believe in bringing joy to life through the power of play! As a Manager, Digital Experience & Web Operations, you will play a pivotal role in driving our mission forward. Join us in an exceptionally collaborative environment where your innovative ideas will help build the future of our digital presence. This role offers the outstanding opportunity to work with a world-class team to develop and implement digital strategies that resonate with our diverse audience. If you are ambitious and passionate about making a significant impact, this is the perfect chance to showcase your skills and grow with us!
Responsibilities
- Develop and complete comprehensive web and digital marketing strategies that align with our business goals.
- Manage and optimize our website to ensure an outstanding user experience, driving engagement and conversions.
- Lead and execute hands-on website development and maintenance, including front-end development and direct management of Adobe Experience Manager (AEM) to support ongoing enhancements and performance optimization.
- Collaborate closely with cross-functional teams to determine and successfully implement digital initiatives.
- Analyze and report on web and digital performance metrics, offering actionable insights to improve our strategies.
- Lead and mentor a team of digital marketing professionals, encouraging a culture of innovation and excellence.
- Coordinate content creation and ensure it strictly adheres to our brand guidelines and messaging.
- Coordinate with external vendors and partners to expand our digital reach and capabilities.
- Stay up-to-date with industry trends and guidelines to keep our digital strategies competitive and innovative.
- Develop and manage digital marketing budgets, ensuring efficient allocation of resources.
- Ensure all web and digital activities align with relevant regulations and standards.
Requirements
- 7 years of marketing experience or related field
- 5+ years of experience in web and digital marketing, demonstrating a consistent record of achievement.
- Hands-on experience with Adobe Experience Manager (AEM), preferably with Edge Delivery Services and modern front-end web development (e.g., HTML, CSS, JavaScript frameworks), with the ability to actively support and guide ongoing site development.
- Strong understanding of SEO, SEM, and other digital marketing channels.
- Outstanding leadership and team management skills.
- Excellent analytical and problem-solving abilities.
- Proven ability to manage multiple projects and meet strict deadlines.
- Strong communication and collaboration skills.
- Experience with web analytics tools and content management systems.
- Ability to adapt to a fast-paced, dynamic environment.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience (nice-to-have).
- Experience in the gaming or entertainment industry (nice-to-have).
Benefits
- Robust benefits package
- Health, dental, and vision insurance
- Paid time off
- 401(k) plan with employer matching
