Manager, VIP Acquisition
Description
As a VIP Acquisition Manager, you'll play a key role in scaling our high-end player base by driving onboarding, acquisition, and activation strategies. You'll lead a team of New Business Executives and scale regional engagement efforts designed to convert prospects into loyal, high-value customers. In this role, you'll identify and attract the next generation of VIPs while delivering an exceptional player experience that reflects our brand.
Responsibilities
- Design and execute regional player acquisition events to drive awareness and conversion.
- Lead go-to-market strategies in newly launched gaming states within your territory.
- Execute business plans that support regional revenue and profit goals.
- Partner with internal teams to ensure alignment with compliance, responsible gaming, and brand guidelines.
- Contribute to the development of VIP promotions, events, and offers that elevate the player experience.
- Ensure a seamless and engaging onboarding journey that builds long-term loyalty and advocacy.
- Represent our company at key events and activations to build brand presence and connect with high-value prospects.
- Prospect and acquire new VIP players through targeted outreach, relationship-building, and lead generation campaigns.
Requirements
- At least 3+ years of experience in Casino Marketing or a high-touch customer-facing role within the gaming industry.
- Demonstrated success working with VIP or high-net-worth clientele.
- Established player relationships in the gaming space are a strong plus.
- Strategic mindset with the ability to identify opportunities and take initiative.
- Excellent communication and relationship management skills.
- Willingness to travel frequently and work evenings and weekends to support player needs.
- Experience operating in a fast-paced, collaborative, and entrepreneurial environment.
- Deep understanding of responsible gaming policies and regulatory compliance.
Benefits
- Health Benefits: comprehensive health benefits, including various medical plans, dental, and vision.
- Wellbeing Program: free therapy sessions with Lyra Mental Health Solution, Lyra Employee Assistance Program, the Calm App, Virtual Yoga Classes, and many more.
- Parental Leave & Support: 14 weeks of 100% paid parental leave to all global team members and offer workplace lactation support. Partner with Care.com for care finder and backup childcare.
- Family Planning: benefits that support family planning, including adoption, surrogacy, fertility treatments, or other family planning.
- Flexible PTO
- Pet Insurance
- Gym Reimbursement
- Financial Planning: 401(k) matching to programs such as Origin Financial.
- Commuter Benefits
