Analytics Engineer - Paid Media
We're looking for a mid-level Analytics Engineer to join our Paid Media division and help us build data models that make campaign performance clear, trustworthy, and easy to act on. You'll work closely with our Paid Media and Marketing teams, understanding what they actually need to know, and turning that into clean, well-documented data models that people rely on every day. If you care about getting the modeling right and enjoy the process of making sense of messy business questions, we'd love to talk.
- Design and maintain dbt models that power paid media reporting and performance analysis
- Work closely with stakeholders to understand the business questions behind data requests, not just the what, but the why
- Translate paid media concepts (campaigns, attribution, channel performance) into solid dimensional models
- Ensure data quality through testing, documentation, and good modeling practices
- Collaborate with Data Engineers on how data lands in the warehouse, so your models are built on a solid foundation
- A few years of experience in analytics engineering, data modeling, or BI development
- Strong SQL skills and hands-on experience with dbt
- A thoughtful approach to dimensional modeling and structuring data for analytical use
- Genuine curiosity about the business side - you want to understand how paid media works, not just model it
- Good at working with non-technical stakeholders and asking the right questions
- Familiarity with paid media data - Meta, Google Ads, or similar platforms
- Experience with attribution reporting or marketing performance analytics
- Private health insurance
- Sick leave 100% paid
- Canteen with free meals and drinks
- Flexible working hours
- Additional vacation days after two years in the company
- Up to date equipment
- Entertainment facilities in a modern office right in the city center
- Occasional work from home options
Better Collective is a digital sports media group operating a House of Brands of leading digital sports media, sports betting media and esports communities. Incorporated in Denmark in 2004, Better Collective remains under the direct management of its original founders, Jesper Søgaard and Christian Kirk Rasmussen. Since our inception, we have undergone substantial growth driven by successful acquisitions to realize our ambitious vision of becoming the leading digital sports media group. Headquartered in Copenhagen, Denmark, Better Collective operates across more than 20 offices around the world. Better Collective covers a vast range of sports that spans from the most popular leagues – such as the Premier League and the NFL to niche competitions. Through our brands, fans can explore the exciting world of sports through various content formats such as exclusive videos, engaging podcasts, editorial sports news, and expert commentary on the latest and upcoming sports events. Across our House of Brands our wide range of content engages a sports audience of more than 450 million visits on a monthly basis. These brands include HLTV, FUTBIN, Betarades, Action Network, Playmaker HQ, VegasInsider, CanadaSportsBetting, The Nation Network as well as Bolavip that are a part of our Latam sports media network, Futbol Sites. Our group has developed and continues to refine our unique set of digital capabilities and track record of attracting and driving sports fans to our brands. Combined with engaging and immersive content offerings, we are able to build and grow a strong and loyal audience across all our brands. On top of all this, we have developed a diverse and unique toolbox of business models, spanning from performance based marketing models within the sports betting space, where Better Collective is commissioned by advertising sportsbooks by either receiving a share of the revenue generated by the losses from the acquired customer or by receiving a single Cost per Acquisition fee (a fixed sum for each customer who claims an offer on our site that is redeemed by a sportsbook), to strategic partnerships, premium subscriptions, advertising as well as sponsorship deals. In combination, we have built a resilient and viable business, geared to deliver sustained future growth.
